Google Analytics MCP

Connect Google Analytics 4 to Claude, ChatGPT or Cursor in two clicks, no API key. Your AI reads your real traffic and conversion data and answers in plain language. Included in the free plan.

See the connection guide

No credit card2-click connectionRead-only by default

2 minconnected in two clicks, no code, nothing to install

−74%fewer tokens measured on Google Analytics, data intact

Under controlread-only, revocable in one click, never resold

Google Analytics inside your AI, in practice

Your numbers, without building a report

Sessions, users, conversions, revenue, by channel, page or country: you ask, the AI queries GA4 at the source and answers with the exact values for the period you chose.

The why, not just the how much

Traffic dropped? The AI compares periods, isolates the channel or page responsible, and tells you what moved instead of leaving you guessing in front of a chart.

Real time when it matters

Launch, campaign, TV spot: ask who is on the site right now, from where, on which pages, without opening the interface.

Analytics combined with your other sources

In the same conversation, put GA4 next to Search Console and Google Ads to judge a channel on what it brings in, not only on what it attracts.

What the Google Analytics MCP can do

Build a custom report: any GA4 dimensions and metrics, over the period of your choice, with filters.
Compare two periods and explain a change in sessions, conversions or revenue, channel by channel.
Spot pages that lose visitors, landing pages that convert, journeys that break.
Track your key events and conversions (form, purchase, call) and where they come from.
Check what is measured: list properties, available dimensions and metrics, spot missing tracking.
Get the weekly or monthly summary, ready to paste into an email or a report, plus the link to the report in GA4.

What you can ask

Plain-language questions, asked right in your assistant. It picks the right tool and formats the answer.

On my Analytics property [my property name], compare the last 30 days with the previous month: sessions, users, conversions. Where does the change come from?

What are my 10 most visited landing pages this month, and which ones have the best conversion rate?

Which acquisition channel brings the most conversions over 90 days, and which one has the lowest engagement rate?

How many visitors are on my site right now, from which countries and on which pages?

How to connect Google Analytics

Create your Alpative accountFree plan, no credit card, ready in two minutes.

Connect Google AnalyticsOne click on Connect, pick the Google account that has access to your GA4 properties and grant read access.

Add the URL to your AIPaste the Alpative address into Claude or ChatGPT, then the Authorize button does the rest.

Ask your questionsA report, a comparison, an explanation: right in the chat, in plain language.

Frequently asked questions

What is an MCP server for Google Analytics?

MCP (Model Context Protocol) is the open standard that lets an AI assistant plug into a tool. Alpative's Google Analytics MCP server exposes your GA4 data to your AI, on your request, with no custom integration and no API key.

Is it really free?

Yes. Google Analytics is part of the free plan, with no credit card and a monthly request quota. The Pro and Expert plans add advertising sources and actions.

Do I need to code or know the GA4 API?

No. You ask your questions in plain language. The AI picks the right GA4 dimensions and metrics and formats the answer. If you know GA4 names, you can ask for them explicitly.

Is it read-only?

Yes, entirely. The Google Analytics connector changes nothing in your properties: it reads reports and real time.

Is my data safe?

Every access is triggered by you, over OAuth with your own Google account. Tokens are encrypted and strictly isolated per customer. Your data is never resold nor used to train models, and you can revoke access in one click.

Which assistants are compatible?

Any client that supports the MCP protocol: Claude, ChatGPT, Cursor, GitHub Copilot, and more. Just add the Alpative URL.

GuideConnect Google Analytics, step by step ComparisonAlpative versus the alternatives PricingSee plans and pricing

Connect Google Analytics to your AI today

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