Google Business Profile MCP

Connect Google Business Profile to Claude, ChatGPT or Cursor in two clicks, no API key. Your AI reads the performance and reviews of your locations and answers in plain language. Built for shops, networks and local agencies.

See the connection guide

No credit card2-click connectionRead-only by default

2 minconnected in two clicks, no code, nothing to install

−74%fewer tokens measured on GA4, sharper answers

Under controlread-only, revocable in one click, never resold

Google Business Profile inside your AI, in practice

Your local visibility, in numbers

Impressions on Search and Maps, website clicks, calls, direction requests: the AI reads your locations at the source and answers with the exact numbers for the period you chose.

Reviews read for you

Rating, text, replies: the AI summarizes what your customers say, spots unanswered reviews and recurring topics, location by location.

Several locations, one conversation

Network, franchise, agency: compare your listings, spot the one falling behind, produce the monthly update for the whole estate without opening each listing.

Local combined with the rest

Put the Google listing next to Google Analytics and Google Ads to understand what really brings the customer to the store or the phone.

What the Google Business Profile MCP can do

Track a location's performance over time: Search and Maps impressions (mobile, desktop), website clicks, calls, directions.
Compare two periods or several locations and explain a change.
Read and summarize reviews: rating, content, replies given, reviews awaiting a reply.
List your accounts and locations, and read a listing's details (name, address, category, hours…).
Spot incomplete listings or ones lagging behind the others, and what should be fixed.
Produce the monthly local report, per location or for the whole network, ready to send.

What you can ask

Plain-language questions, asked right in your assistant. It picks the right tool and formats the answer.

On my Google listing [location name], how many calls, website clicks and direction requests over the last 30 days, compared with the previous month?

Summarize my latest Google reviews: average rating, what comes up most often, and which ones have no reply yet.

Compare my three locations on Maps impressions and calls this quarter. Which one is falling behind?

Which details are missing or look inconsistent on my listing [location name]?

How to connect Google Business Profile

Create your Alpative accountReady in two minutes. Google Business Profile is part of the Pro plan.

Connect Google Business ProfileOne click on Connect, pick the Google account that owns or manages your listings and grant read access.

Add the URL to your AIPaste the Alpative address into Claude or ChatGPT, then the Authorize button does the rest.

Ask your questionsPerformance, reviews, comparison between listings: right in the chat, in plain language.

Frequently asked questions

What is an MCP server for Google Business Profile?

MCP (Model Context Protocol) is the open standard that lets an AI assistant plug into a tool. Alpative's Google Business Profile MCP server exposes your locations' performance and reviews to your AI, on your request, with no custom integration and no API key.

Is the connector available today?

It is being finalized: access to the Business Profile API goes through a Google approval. You can already create your account, connect your AI and plug in Google Analytics or Search Console; Google Business Profile will show up in your console as soon as it opens.

Can the AI reply to reviews for me?

Not today: the connector is read-only. The AI reads the reviews and drafts replies, which you publish yourself.

What do I need on the Google side?

A Google account that owns or manages the listings. The connection guide details the prerequisites.

Is my data safe?

Every access is triggered by you, over OAuth with your own Google account. Tokens are encrypted and strictly isolated per customer. Your data is never resold nor used to train models, and you can revoke access in one click.

Which assistants are compatible?

Any client that supports the MCP protocol: Claude, ChatGPT, Cursor, GitHub Copilot, and more. Just add the Alpative URL.

GuideConnect Google Business Profile, step by step PricingSee plans and pricing

Connect Google Business Profile to your AI today

Free plan, ready in 2 min.

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